Generic Lead Parser Format

You can use this format if you would like to forward leads manually into the system or can setup your website forms to send in this format. This involves editing the email notifications your form software sends (not how your form looks or works on the front end of your website).

We recommend Jotform as an easy to use form software.

Note: only email address is required and you can use the shorter format if you don't have all the other information.

The full format:

Name: John Smith
Phone:  (432) 523-1234
Price: $135,000
Source: My Awesome Website
Some notes goes here

Shorter format:


Note the subject line is not important for parsing but will be displayed in Follow Up Boss.

You may also use our more  advanced email parser (which includes property details).